Nights Tech PR Agency.

We are not about loud, but smart PR

Industries we are working with

NFT
Crypto
Al
VR/AR
Venture
Accelerators
EV
AdTech
MarTech
MilitaryTech
FinTech
eVTOL
EdTech
Robotics
SpaceTech
NFT
Crypto
Al
VR/AR
Venture
Accelerators
EV
AdTech
MarTech
MilitaryTech
FinTech
eVTOL
EdTech
Robotics
SpaceTech
NFT
Crypto
Al
VR/AR
Venture
Accelerators
EV
AdTech
MarTech
MilitaryTech
FinTech
eVTOL
EdTech
Robotics
SpaceTech
Night Agency

Tech is a fast-growing industry, full of startups and businesses ready to conquer new markets with their products and solutions.

So we decided to launch Nights, a Tech PR Agency, a community of technology enthusiasts, who have experience in public relations development actually for tech companies globally.

We provide PR assistance for early-stage startups, business communities, and ventures, connect SMBs and enterprises with podcasters, influencers, and media. And most of all, we will be your like-minded team, engaged with your brand and products.

All cool PR things come at Nights!

What is your request? We are amused to hear from you!

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Anna Shyron
CEO & Your Satellite
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Yana Sharova
Media Relations
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Check Nights’ Packages

Individual plans for Startups, SMBs, Tech Conferences & Accelerators

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Rising Moon

For Startups
Check me out!!
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Half-Moon

For SMBs
Check me out!!
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Full-Moon

For tech conferences & Accelerators
Check me out!!
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Rising Moon | For Startups

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PR Strategy for the Startup | from $1500
  • Market analytics & insights

  • Defining the trends that drive the industry & integrating them into the Strategy

  • Competitors analysis

  • SWOT analysis for startup

  • Mission development & values

  • Positioning strategy and communication campaign

  • Naming

  • Branding

  • Adopting,  exploring and leveraging the most relevant creative tools and formats for startup promo

  • Setting the KPIs for the PR Strategy & activities

  • Making the list of target media, podcasts, and events

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Communication Strategy for New Product Launches | from $1200
  • PMF survey & validation of the target market for the launch (product market-fit)

  • Competitors analysis

  • SWOT analysis of the product MVP & insights

  • Creating the ICP

  • Product positioning strategy & communication campaign

  • Creating the communication activities roadmap for the product launch

  • Making the list of target media, podcasts, and events

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PR Strategy Implementation Support | Custom price

We provide the sustainable PR Strategy implementation process: integrating positioning strategy & communication campaign with compelling content into creative promo tools & media materials; boosting the media campaigns, presented in the Strategy; tracking the KPIs

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Development and Support of Startup Leaders’ Personal Brand |from $1800
  • Intro 1:1 meets with Founders & startup leaders

  • Accurate analytics of the personal leader's traits and a data-driven individualized approach

  • Setting the goals, objectives, and KPIs for the Personal Brand development together with Founders

  • Developing the media plan with target media, and a list of the activities for Founders

  • Implementation support

  • Tracking the progress

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Communication Support for Investor Relations (IR) & Communication Support | from $1500
  • Communication support & guidance for pre-seed & seed startups

  • Establishing relationships with investors (the list of target investors, accelerators, and the funds, recommendations on expanding the investors network, setting up the effective communication)

  • Building effective communication to create a strong ecosystem of investors, partners & other company's stakeholders

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Launching & Boosting the Media Campaigns | Custom price
  • Media analytics

  • Forming the newsbreaks, writing press releases

  • Creating ICP for the specific geo

  • Making the list of target media

  • Developing the media plan, roadmap to publications & setting up the KPI for the media campaign

  • Pitching & Negotiating materials to be published in the form of  releases, storytelling articles, stakeholders interviews, product promo articles, product / company ratings

  • Grabbing & Tracking the results

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Half-moon | For SMBs

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Brand Strategy | from $2200
  • Target market research along with other markets' potential (upon customer request)

  • Highlighting the trends that drive the industry & integrating it into the Strategy

  • Competitors analysis

  • SWOT analysis for Brand

  • Creating ICP

  • Developing the Brand positioning for local & foreign markets

  • Redeveloping of the mission & values (upon request)

  • Rebranding (upon request)

  • Renaming (upon request)

  • Adopting,  exploring and leveraging the most relevant creative tools and formats for Brand promo

  • Setting the KPIs for the PR Strategy & activities

  • Creating the list of target media and other promo channels to establish the Brand presence in the media / online / offline space

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PR Strategy for the personal brand of the CEO & C-level | from $1500
  • Individual research on C-levels’ achievements, expertise, and previous PR results

  • Industry trends report

  • Setting the KPIs & making a Roadmap for the C-level’s Personal Brand promo campaign

  • Creating an authentic and relatable Personal Branding that aligns with the leader’s business values (what makes you stand out)

  • Creating insightful and valuable messages through leadership content (sharing leaders’ expertise through blog posts, articles, whitepapers, and op-eds)

  • Develop strategic press releases and pitches to generate media coverage

  • Arranging: Guest Speaking Webinars, Podcasts & other Events (to showcase your credibility and expertise)

  • Preparing C-levels for the interviews, briefings, and media interactions

  • Transforming a C-level's image to an influencer persona

  • Creating a media kit with key information about the CEO

  • Tracking the progress

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Brand Strategy Implementation & Support | Custom price

We manage the Brand Strategy implementation process:integrating the positioning and messages into creative promo tools & media materials; boosting creative & media campaigns; rebranding; trackjng the KPIs

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Сommunication Strategy for the Employer Brand | from $1800
  • An introductory meeting with the Employer Brand stakeholders (CHRO, HRD, Chief People Officer, Recruitment Team Lead, HRBP) for defining the key points for the strategy

  • Analytics of the communication channels & formats; competitors analysis & insights

  • Creating ICP

  • Developing the Employer Brand Positioning

  • Creating the key messages for each segment of the target audience

  • Developing Tone of Voice

  • Defining the most relevant creative tools & formats for Employer Brand promo, based on positioning and messages

  • Making the list of target media and other promo channels to establish the stakeholders' presence in the media / online / offline space

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Launching & Boosting the Media Campaigns | Custom price
  • Media analytics

  • Forming the newsbreaks, writing press releases

  • Creating ICP for the specific geo

  • Making the list of the target media

  • Developing the media plan, publications roadmap & setting up the KPI for the media campaign

  • Pitching & Negotiating materials within such formats: releases, storytelling articles, stakeholders interviews, product promo articles, product / company ratings

  • Tracking the results

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Full Moon | For tech conferences, business communities, accelerators, meetups & events

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Collaborate with top-notch Tech / Business Speakers | from $1500
  • Defining the right type of speaker for the specific event: keynote, motivational, thought leaders, industry experts, up-and-comers, etc

  • The research of the outstanding speakers/top performers/ influencers

  • Making a list of the potential speakers

  • Pitching events to potential speakers

  • Doing a quality check of the potential speakers according to the following parameters:
    - clarity of tone;
    - confidence;
    - charisma;
    - knowledge, etc

  • Nailing down the event themes

  • Staying in contact, leading up to the event

  • Creating a contingency plan

  • Lining up the technical support and the necessary arrangements

  • Assistance in crafting presentation material if needed (upon request)

  • Post-event communication with speakers

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Collaborate with engaging academic speakers for workshops (educational events) | from $1200
  • Research of the best candidate(s)

  • Narrowing down the list of the best candidates

  • Pitching events to potential speakers / PhDs / presenters

  • Negotiating the terms & conditions

  • Evaluating & selecting the best topics and arrangements

  • Staying in contact, leading up to the event

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Communication Support for Investor Relations (IR) | from $2000
  • Building an investor ecosystem from scratch with the help of communication assistance

  • Communication support for expanding the current investor ecosystem

  • Pitching the event / community / accelerator concept to potential investors

  • Negotiating the conditions with investors

  • Leading the potential investors to the agreement with the management of the event / community / accelerator

Fly me to the Moon!

You heard about us, let’s talk about you!

#1. CEO personal brand development (for SMBs)

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Hello! I am Peter, the Founder of Tech Lobster, a martech company. I would like to increase my company brand awareness through my personal brand. Could you help me with that?
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– Initial meet & checking main points
– PR roadmap for Peter’s promo
– Theses for Peter’s interview
– Preparing the pitch
– Connect with the right tech media
– Connect with the right podcasts
– Strong Peter’s sides?
– Interview organization
– PR support
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Peter
Founder at Tech Lobster
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Anna Shyron
CEO & Your Satellite
Let’s Discuss!

#2. PR Strategy for Startup Product launch

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Hello! My name is Kate, I am the CMO at Sell-the-Pen startup. We are on an early start, also the product launch PR strategy is already needed. How do we need to position our new brand at the initial stage and how to build long-termed media relations, when the product is only launching?
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– Target market trends analytics &    insights
– Analytics of competitor’s PR        activities & insights
– Mission, vision, Tone of Voice
– PR Strategy & KPI
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Kate
CMO at Sell-the-Pen
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Yana Sharova
Media Relations
Let’s Discuss!

It’s time to talk about your project

Do you already have something in mind? We would love to hear about your project and won’t stop providing you the value until you get the best result.
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